Marketing / General Management

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Our Practice

FROM STRATEGY ARTICULATION TO CUSTOMER EXPERIENCE DESIGN TO TACTICAL EXECUTION, WE HELP OUR CLIENTS PRESENT A CONSISTENT, UNIFIED IMAGE TO THE MARKETPLACE.

Typically retained by Marketing, we work across Marketing, Sales, Operations, R&D, HR and IT to ensure each customer touch point delivers on the organization’s go-to-market vision.

Our skilled associates manage new product/program launches, create support materials, improve processes, and train employees.

Typical Projects

Consulting
  • Business Analysis
  • Opportunity Identification
  • Strategic Planning
  • Branding and Positioning
  • Go-to-Market Planning
  • Process Improvement
  • Supporting Technology Requirements
  • Employee Training
Staffing
  • New Product Launch
  • Client/Consumer Promotions
  • Sales Promotions
  • Brand/Reputation Programs
  • Recruiting Programs
  • Event Planning/Execution
  • Marketing Communications
  • Change Management

Our People

National Practice Leaders

ScottGlatstein ChrisWestphal
Scott Glatstein
President
Christine Westphal
VP, Marketing/General
Management

Supporting Associates
  • Program Managers
  • Project Managers
  • Project Coordinators
  • Business Analysts
  • Writers
  • Graphic Designers
Contact Us

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